Nicolet Capital’s objective is to generate reliable capital gains over relatively long time frames. As a result, our primary investment principal is the long-term sustainability of the business franchises in which we invest. We value identifiable growth opportunities and believe our industry expertise helps us to better assess them. However, Nicolet Capital does not require readily apparent high growth to consider an investment. We are most interested in the certainty and defensibility of revenue and cash flow over the long term. Nicolet Capital places a premium on those businesses that have extremely well-defined, stable market positions and offer a strong value proposition to their customers. By often providing the junior debt in concert with the equity, Nicolet Capital further reduces the potential for external factors to distract from the focus on value creation. We believe that this approach, along with management’s ability to execute and adapt to changing conditions, directly reduce the risks inherent in a long-term investment horizon.
We appreciate the extensive operational expertise and industry insight that the company’s existing management team possesses and seek to leverage this specific knowledge to the fullest extent. Nicolet Capital’s past experience with Plastics, Packaging and Converting businesses allows us to better relate to management. Our industry expertise facilitates a more nuanced understanding of the opportunities and challenges our companies face and helps us to best position them for long-term success.